One inbox for every channel your customers use
WhatsApp, Telegram, SMS, RCS, email and website chat land in one place, one thread per customer. Your whole team answers from the same screen, and every chat has an owner.
One customer, three ways of writing, one thread
Riya's BoutiqueBusiness account
- Chat assigned to Meera
- Email joined to Anita's thread
- Voice note saved on Anita's page
*Illustration
What your team sees
The real omnichannel inbox screen, running with sample data.
▣Riya’s BoutiqueMy workspace · OwnerInboxSearch or type a command⌘K◐ Balanced ▾+ New
Anita RaoIs the blue saree in stock?₹2,499 · Quote sent◷ 2 m
Karan MehtaViewed quote 3 times₹48,000 · Negotiation◷ 2 hSunita PatilVoice note, upset◷ 3 hUnassigned
Pooja NairAsked about sizes◷ 5 h
Divya MenonCommented “price” on reel◷ 6 h
Suresh IyerReply 1 to confirm Sat 11 am◷ 8 h
Rohit DasSent invoice INV0007◷ 1 d
Meera JoshiThanks! Received the order◷ 1 dAnita RaoOpen ◷ Waiting for us 2 m✓ ResolveAssign ▾
Ready to buy. Asked to pay in chat.
*Illustration
How it works, step by step
- 1
Connect your channels
We move your number to the official WhatsApp Business API with you, then add email, SMS, RCS, Telegram and website chat.
- 2
Every message lands in one list
New chats appear at the top with the customer's name, the channel and who owns the chat.
- 3
Your team replies together
Assign the chat, add a private note, send a quick reply, a file or a voice note. Customers see one business.
- 4
Close it, and keep the history
Mark the chat resolved. The full thread stays on the customer's page for the next time they write.
Three things that stop happening.
TodayTwo people answer the same customer, or nobody does.
With watuEvery chat is assigned to one person. Everyone else sees who has it.
TodayA customer writes on WhatsApp, then email, then your website. Nobody connects the three.
With watuAll of it sits in one thread under one customer, with the channel shown on each message.
TodayThe chats on that phone are stuck until they come back.
With watuReassign the chat in one click. The full history moves with it.
Who uses it, and for what
Shops and boutiques
Three staff answer stock and price questions on one number, without stepping on each other.
Clinics
Reception handles bookings while the doctor's notes stay private inside the same chat.
Real estate
Each enquiry has one owner, so a site visit is never promised twice or forgotten.
Larger teams
Sales and support share customers but see only the chats their team should.
Not on this list? See watu for your kind of business
Everything inside
Live today unless markedSoonAdd-on
Channels
- WhatsApp Business API
- Multiple WhatsApp numbers
- Telegram with buttons
- SMS and RCS
- Professional email
- Website chat
- Instagram and MessengerSoon
- Calls inside the CRMSoon
Replying
- Quick replies and Swift Actions
- Templates from inside the chat
- Files, pictures and voice notes
- Emoji, drag and drop, paste
- Internal notes for your team
- Copilot catch-up and draftsAdd-on
Keeping order
- An owner on every chat
- Open, pending and resolved
- Auto-resolve for quiet chats
- Merge duplicate contacts
- Customer details beside the chat
- Smart routing rules (Growth and above)
Which plan? The shared team inbox and multi-agent live chat are on every plan. Smart routing and custom roles start on Growth.
See plans and pricesWorks best with
Yes. That is what the official WhatsApp Business API is for. Go Getter covers you and 2 staff, Growth 5 people, Pro 10 and Unlimited up to 200. Extra people are ₹599 a month each.
No. WhatsApp, Telegram, SMS, RCS, email and website chat all arrive in the same inbox, in one thread per customer. Instagram and Messenger are coming.
Your number moves to the official API with our help. Every chat from the day you connect is kept in watu, for the whole team.
Your customers are already messaging. Be ready.
We set up your official WhatsApp account with you, free. Live in days.
