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CRM

A full CRM, built around the chat

Every customer has one page: photo, channels, tags, deals, orders, tasks, notes and a single timeline of every conversation. The pipeline shows what is about to close.

Unlimited contacts on every planDeals with GST quotesSales pipeline on every plan

What your customer sees, and what watu does

9:41
Skyline HomesBusiness account
Today
Is the 2 BHK in Wakad still open?10:40
NeerajYes Meera. Shall I book a site visit for Sunday 11 am?10:42
Yes. Is a bank loan available?10:43
Quote-Q-0142.pdfPDF · loan offers from 4 banks
Neeraj10:44
Great, see you Sunday10:47
Message
Meanwhile, in watu
  • Recognised: Meera Joshi, first asked in March
  • Deal created: ₹78,00,000, stage Site visit
  • Task for Neeraj: call on Saturday

*Illustration

What your team sees

The real CRM screen, running with sample data.

▣Riya’s BoutiqueMy workspace · OwnerContactsSearch or type a command⌘K◐ Balanced ▾+ New
All contacts12,480Search name, phone, tag…Stage ▾Tags ▾Owner ▾Channel ▾+ Add contact
NameChannelsTagsStageValueOwnerLast
Anita Rao+91 98•••• ••31VIPQuote sent₹2,4992 m
Karan Mehta+91 98•••• ••38BulkPuneNegotiation₹48,0002 h
Pooja Nair+91 98•••• ••45NewNew enquiry₹6,8005 h
Suresh Iyer+91 98•••• ••52GymRenewal due₹2,9998 h
Divya Menon+91 98•••• ••59SalonWon₹1,2001 d
Rohit Das+91 98•••• ••66DealerPayment due₹31,2001 d
Sunita Patil+91 98•••• ••73RepeatWon₹4,1982 d
Neeraj Kumar+91 98•••• ••80B2BNew enquiry₹1,20,0003 d
Karan Mehta Hot · 82
Mehta Events, Pune ·
MessageCallDealTask
OverviewTimelineDeals 2Orders 7Tasks 1Notes
Lifetime₹42,300
Orders7
Avg order₹6,043
Last paid12 Sep
Pune, Maharashtrakaran@mehtaevents.inSource: Instagram adHindi, EnglishBirthday 12 Nov
BulkPuneCorporate giftingPays by UPI
Diwali hampers × 40₹48,000
NewQuoteNegoWonPaid
Timeline · every channel
Paid ₹4,198 by UPI
Order #1042 · confirmed automatically
Today 10:12
Asked for 40 Diwali hampers
Comment on reel, moved to DM
Mon 6:40 pm
Quote Q-1048 sent · ₹48,000
Opened 3 times, last at 9:15 pm
Mon 7:02 pm
Call · 4 min
Wants delivery before 28 Oct
Tue 11:30
Diwali broadcast read
Clicked “Shop the collection”
Wed 7:06 pm
Task: call Karan, Sat 11 am · assigned to Meera

*Illustration

How it works, step by step

  1. 1

    Every chat becomes a contact

    The first message saves the customer. Import your old list from a CSV and map the columns.

  2. 2

    Add what you know

    Tags, custom fields, notes and the customer's photo sit on one page with every chat, order and payment.

  3. 3

    Track the sale

    Open a deal, set its value and stage, add a task and a reminder so the follow-up happens.

  4. 4

    See the whole picture

    The pipeline shows what is open and what it is worth. Segments pick the right people for the next offer.

Three things that stop happening.

The notebook

TodayFollow-ups live in someone's head. Monday's quote is forgotten by Friday.

With watuTasks and reminders sit on the customer's page and nudge the owner on time.

Who is this?

TodayA customer messages after six months and nobody remembers what they bought.

With watuOne page shows every chat, order, deal and note since the first hello.

Guesswork

TodayYou cannot say how many deals are open or what they are worth.

With watuThe pipeline shows each deal's stage and value, from first chat to payment.

Who uses it, and for what

Real estate

Each buyer's budget, site visits and quotes on one page, with a reminder for the next call.

CAs and consultants

Client papers, due dates and fees tracked per client, not in a notebook.

Traders and distributors

Dealers tagged by city and product, so a price change reaches the right ones.

Gyms and studios

Trial, joined, renewal due: every member's stage visible at a glance.

Not on this list? See watu for your kind of business

Everything inside

Live today unless markedSoonAdd-on

Contacts

  • Unlimited contacts
  • Customer 360 page
  • Tags and custom fields
  • Column picker for your list
  • Import from CSV
  • Merge duplicates

Selling

  • Sales pipelines
  • Deals with GST quotes
  • Tasks and reminders
  • Notes and timeline
  • Buying profile and mood

Knowing

  • Dashboard and reports
  • Audience segments
  • Customer ratings
  • Intelligent reportsSoon
  • Chat with your dataSoon

Which plan? Unlimited contacts and a sales pipeline are on every plan: 1 pipeline on Go Getter, 3 on Growth, 50 on Pro and unlimited on Unlimited.

See plans and prices

Works best with

CRM: your questions

Still unsure? Book a demo and ask us anything.

Book a demo

No. Every plan has unlimited contacts. Plans differ in tags, custom fields, audience groups and pipelines.

Yes. Import a CSV and map your columns to fields. We help with the first import during onboarding.

For most small and mid-size teams, yes. If you must keep another system, connect it with our apps, APIs or a webhook.

Your customers are already messaging. Be ready.

We set up your official WhatsApp account with you, free. Live in days.