watu.Start free
SMS, RCS, email and Telegram

When WhatsApp is not enough, the same inbox reaches further

Send an SMS or a rich RCS message, answer business email and chat on Telegram from the same screen, on the same customer thread.

One thread per customer, across channelsSeveral WhatsApp numbers in one accountInstagram, Messenger and calls are on the way

One customer, three channels, one thread

9:41
Suraksha InsuranceBusiness account
Today
SMS
BroadcastSuraksha: your policy renewal is due on 12 November.10:41
WhatsApp
Please email me the premium breakup.10:44
Email
Premium-breakup.pdfPDF · from your business address
Vikram10:46
WhatsApp
Got it, thanks10:49
Message
Meanwhile, in watu
  • SMS campaign delivered
  • Email sent from the same thread
  • SMS, WhatsApp and email on one record

*Illustration

What your team sees

How the screen looks in watu, filled with sample data.

Settings: channels
WhatsApp Business API2 numbers connectedConnected
EmailGmail, Outlook or Zoho MailConnected
SMSAlerts and OTP-style messagesConnected
RCSRich messages with pictures and buttonsConnected
TelegramBot with buttonsConnected
Website chatA chat box on your siteConnected
Instagram and MessengerOn the waySoon
Calls inside the CRMOn the waySoon

*Illustration

How it works, step by step

  1. 1

    Switch on the channels you need

    During onboarding we add SMS, RCS, email, Telegram and website chat to your account.

  2. 2

    Messages join the customer's thread

    Whatever the channel, it appears under the same customer, marked with where it came from.

  3. 3

    Reply on the right channel

    Answer on WhatsApp, send the document by email, confirm by SMS, all from one screen.

  4. 4

    Campaigns beyond WhatsApp

    Send SMS and RCS campaigns to customers who are not on WhatsApp or prefer a text.

Three things that stop happening.

Not on WhatsApp

TodaySome customers do not use WhatsApp, or have not agreed to messages there.

With watuReach them by SMS, RCS or email from the same screen.

A formal reply

TodayA customer wants the quote or policy on email, and it goes out from someone's personal mailbox.

With watuEmail sits in the same thread, sent from your business address.

Two numbers, two phones

TodaySales and support each run their own WhatsApp number on their own phone.

With watuConnect several numbers to one account and keep one inbox.

Who uses it, and for what

Insurance and finance

Renewal notice by SMS, questions on WhatsApp, the policy by email.

Schools and colleges

Urgent notices by SMS for parents who do not use WhatsApp.

Online stores

Rich RCS offers with pictures and buttons on Android phones.

Communities

Telegram members answered from the same inbox as everyone else.

Not on this list? See watu for your kind of business

Everything inside

Live today unless markedSoonAdd-on

Channels today

  • WhatsApp Business API
  • Multiple WhatsApp numbers
  • SMS
  • RCS
  • Professional email
  • Telegram with buttons
  • Website chat

On the way

  • Instagram and MessengerSoon
  • Calls inside the CRMSoon
  • Copilot calling agentSoon

Same tools everywhere

  • One thread per customer
  • Assign, tag and resolve
  • SMS and RCS campaigns
  • watu Copilot on every channelAdd-on

Which plan? Channels are switched on for your account during onboarding. SMS and RCS carry their own message charges from the network.

See plans and prices

Works best with

SMS, RCS, email and Telegram: your questions

Still unsure? Book a demo and ask us anything.

Book a demo

No. SMS is sent under a registered sender name. We help with the registration that Indian rules require.

A richer text message on Android phones, with pictures, buttons and a verified business name.

Yes. Several numbers can sit in one account, each with its own team if you wish.

Your customers are already messaging. Be ready.

We set up your official WhatsApp account with you, free. Live in days.